// The mobile product page experience - CanCode.io | eComm/Web/UXUI Design & Development - 2023 Blog Details

CanCode.io Blog

The mobile product page experience

Most online traffic is directed to mobile websites, yet conversion rates on such sites are low, despite the fact that 72 percent of eCommerce sales are generated by mobile customers. Nowadays, having a mobile-friendly website isn't enough; brands must have a mobile-first website.     In this chapter, you'll learn about the latest mobile shopping trends and how to develop high-converting mobile product pages that provide your customers with a smooth m-commerce experience. 

Mobile shopping trends to keep in mind 

A move from brick-and-mortar shopping to eCommerce and from eCommerce to m-Commerce was expedited by COVID-19, a pandemic that had been brewing for several years. Brands will need to adapt to provide customers with a frictionless shopping experience as more and more people buy groceries, basics, wellness products, and more via their mobile devices.     Mobile commerce is expected to account for more than 70% of all eCommerce sales by the end of 2021, according to Statista. Does your brand have what it takes to succeed?     Here are five key mobile shopping trends to keep an eye on in the coming year... and in years to come.   

Consumers want more payment options 

Providing customers with a wide range of payment choices increases the likelihood that they will buy from you. Paying in installments is an option for those who don't have or don't want to use credit cards, such Sezzle or Klarna. Customers' need for a more personalized shopping experience necessitates the development of new payment methods. 

Omnichannel shopping experiences boost conversions 

The more brands that can meet their clients where they are, the more customers they will be able to convert. Stores hurried to get their inventory online or offer in-store and curbside pickup during COVID-19.     Whether your store is located on Main Street, an app, or a website, giving customers a variety of options for where and how to buy increases the likelihood that they will make a purchase from your business. 

Video is making m-commerce more visual 

The more brands that can meet their clients where they are, the more customers they will be able to convert. Stores hurried to get their inventory online or offer in-store and curbside pickup during COVID-19.     Whether your store is located on Main Street, an app, or a website, giving customers a variety of options for where and how to buy increases the likelihood that they will make a purchase from your business..     QVC-like live shopping experiences are becoming more common on smartphones because to platforms like Instagram Live Shopping and native apps. The explanation for this is simple: over three-quarters of consumers are more likely to buy a product after watching a product video. Adding video to the shopping experience is a no-brainer given its proven ability to engage and convert customers. 

Product recommendations are getting smarter with AI 

Algorithms with the most intelligent product recommendations are more likely to convert customers than those with less intelligent algorithms. AI-powered suggestions help you build stronger relationships with clients since they continually improve their recommendations based on the data they collect throughout the customer journey. 

Mobile shopping app use continues to grow 

When it comes to smartphone apps, we've long held that they are the future of m-commerce, and businesses are starting to follow suit. In fact, our businesses see three times as many conversions on mobile applications as they do on mobile sites. Why? 
  • Push notifications mean higher engagement: On a daily basis, people use their phones for an average of four hours. Sending promotions, cart abandonment notifications, or order updates are all possible using push messages. 
  • Easier payment process means higher conversions: Customer information can be stored in an app, which eliminates the need for users to enter it each time they want to make a purchase. 
  • Better overall performance: If a website takes longer than three seconds to load, 40% of consumers will leave the page. Faster loading times (apps are 6x faster than most mobile sites) and improved performance are the result of app design. You can increase customer retention by up to 80 percent by using a native app in addition to the 5-second checkout. 
The COVID-19 epidemic is causing a surge in mobile commerce right now, but this trend will last for years to come. In this period, brands that offer customers a mobile shopping experience that is unique and engaging will be able to acquire new customers and transform them into long-term customers and brand supporters. 

Best practices for mobile product pages that convert well  

In your mobile purchasing experience, the product pages are the most crucial pages. There, you'll find your customers converting — or failing to convert, if your pages aren't mobile-friendly.     Conversion-friendly design is essential for product pages whether they reside on a company's web site or mobile shopping app. If you use a smartphone, you'll notice a difference in how it looks than on a computer.     In order to provide your customers with a seamless and pleasurable m-commerce experience, use these five best practices for creating high-converting product pages. 

Put visuals front and center 

Customers need to see your goods before they buy it or even learn more about it. There are many other types of product graphics you may use, but the first thing a buyer sees when they land on your product page is either a video, static image, or a gif.     Everything that you need in terms of images should be top notch, no matter what. If a customer uses their smartphone to zoom in on a certain feature of your product, you want to make sure that what they see makes them want to purchase your product.   

Make use of the touchscreen 

As a result, many users are habituated to using mobile gestures like tapping, swiping, and pinching to navigate their devices. Product pages that are more mobile-friendly include more of these elements in their design.     Use swipes, taps, and pinches to give customers more control over their shopping experience.   

 

Put your buy button above the fold 

Before making a purchase, some buyers may prefer to read your comprehensive product description in its entirety, even if it takes them a few extra scrolls. In the meantime, what about those buyers who already know they want to purchase it? You need a prominent buy or add-to-cart button above the fold because they don't want to scroll. 

Save data for logged-in users 

In this example, let's imagine a consumer is browsing your online store on desktop and adds a few items to their shopping basket. It's then that they receive an urgent phone call and have to leave the house to pick up a takeout order right away. They get a cart abandonment text when they're in line to collect their food, so they come back to your store to finish their order.     If they were shopping on a desktop, all of their billing and payment information is already in place.     Scenario 2: They'll have to go back and find everything to put in their basket, or they'll have to manually enter their payment card information while they're standing in line.     Is there a better scenario that will lead to a sale? Be aware that customers utilize a variety of devices when they're shopping. You're more likely to keep them on the path to purchase if you can store more information about their customer journey.   

Use icons for product options 

If your products come in a variety of colors, sizes, flavors, or other alternatives, you need to make the most of the space you have available when developing mobile product pages. The less space you need to use and the more information you can fit on a single page, the better off you'll be able to present the possibilities.     You don't want to force customers to select from a drop-down or list to see a product's color options, for example, because that's a cumbersome and time-consuming process. Because they can see it, customers are more likely to act faster when presented with visual icons rather than text. 

Conclusion 

The mobile shopping experience differs from the desktop buying experience. It's not enough to have a responsive design for your product pages if you want to turn mobile users into consumers. Making ensuring your product pages are mobile-first is worth the time and effort because it will make or break your business.   
TOPICS:

Start to build your project with CanCode.io

Get free online marketing tips and resources delivered directly to your inbox.

Please Wait

Thank you for sign up!

No charge. Unsubscribe anytime.

Comment Policy

We welcome relevant and respectful comments. Off-topic comments and spam will be removed.

65 Responses

  1. Kudos! An abundance of facts!
    casino in online [url=https://bestonlinecasinoreal.us/]ballys online casino[/url] no deposit online casino bonuses

  2. Excellent forum posts. Thanks!
    essay paper for sale [url=https://seoqmail.com/]can you pay someone to write an essay[/url]

  3. As I am looking at your writing, safetoto I regret being unable to do outdoor activities due to Corona 19, and I miss my old daily life. If you also miss the daily life of those days, would you please visit my site once? My site is a site where I post about photos and daily life when I was free.

  4. I was curious if you ever thought of changing the page layout of your site?
    Its very well written; I love what youve got to say.
    But maybe you could a little more in the way of content
    so people could connect with it better. Youve got an awful lot
    of text for only having one or 2 images. Maybe you could space it out better?

  5. Amazing blog! Do you have any tips for aspiring writers? I’m planning to start my own site soon but I’m a little lost on everything.
    Would you suggest starting with a free platform like WordPress or go for a paid option? There
    are so many choices out there that I’m completely overwhelmed ..
    Any tips? Kudos!

  6. Very good stuff, Cheers.
    [url=https://theessayswriters.com/]i cant write my college essay[/url] write my essay com [url=https://bestcheapessaywriters.com/]websites that write essays for you[/url] someone to do my essay for me cheap

  7. Regards, I appreciate it.
    [url=https://dissertationwritingtops.com/]top dissertation writing services[/url] help with dissertation [url=https://helpwritingdissertation.com/]uk dissertation help[/url] write my dissertation cheap

  8. Thanks a lot. A good amount of information!
    [url=https://homeworkcourseworkhelps.com/]cpm homework[/url] do my math homework for me [url=https://helpmedomyxyzhomework.com/]do my homework for money[/url] do my math homework for me

  9. You actually expressed this superbly!
    [url=https://essaytyperhelp.com/]writing help[/url] essay writing service law [url=https://helptowriteanessay.com/]help with essays[/url] assignment help

  10. Wow a lot of helpful material.
    [url=https://customthesiswritingservice.com/]tentative thesis[/url] working thesis [url=https://writingthesistops.com/]engineering thesis writing service[/url] master thesis writing service uk

  11. Wonderful stuff, Thank you.
    [url=https://essayssolution.com/]write an argumentative essay[/url] do my essay for cheap [url=https://cheapessaywriteronlineservices.com/]easy essay writer[/url] history essay writer

  12. With thanks, A lot of material.
    [url=https://essaytyperhelp.com/]help with writing essays[/url] write my essay [url=https://helptowriteanessay.com/]help with writing essays[/url] helping others essay

  13. Incredible quite a lot of terrific tips!
    [url=https://domyhomeworkformecheap.com/]do my homework in spanish[/url] can i do my homework on an ipad [url=https://domycollegehomeworkforme.com/]coursework help uk[/url] homework help cpm

  14. Incredible quite a lot of beneficial data!
    [url=https://phdthesisdissertation.com/]best dissertation writing[/url] phd prposal [url=https://writeadissertation.com/]dissertation proposal writing services[/url] buy dissertations

  15. Excellent postings. Many thanks.
    [url=https://studentessaywriting.com/]cheap assignment writing service[/url] essay writing service [url=https://essaywritingserviceahrefs.com/]smart writing service[/url] grad school essay writing service

  16. Truly quite a lot of awesome material.
    [url=https://customthesiswritingservice.com/]thesis database[/url] thesis guidelines [url=https://writingthesistops.com/]college thesis[/url] thesis editing

  17. You actually mentioned it superbly.
    [url=https://homeworkcourseworkhelps.com/]can you do my homework[/url] coursework writing service uk [url=https://helpmedomyxyzhomework.com/]do my homework online[/url] i do my homework in spanish

  18. You actually said that superbly!
    [url=https://argumentativethesis.com/]tentative thesis statement[/url] thesis sentence [url=https://bestmasterthesiswritingservice.com/]good thesis[/url] good thesis statement

  19. You actually suggested this very well!
    [url=https://topswritingservices.com/]trusted essay writing service[/url] essay service review [url=https://essaywriting4you.com/]essay writting[/url] writing an argumentative essay

  20. You actually stated this terrifically.
    [url=https://englishessayhelp.com/]paper writing help[/url] essay typer [url=https://essaywritinghelperonline.com/]essaytyper[/url] essay bot

  21. Really tons of awesome info!
    [url=https://essaytyperhelp.com/]writing helper[/url] best essay writing service [url=https://helptowriteanessay.com/]help with my essay[/url] help me write an essay

  22. With thanks! Great information.
    [url=https://domyhomeworkformecheap.com/]homework[/url] do my homework for free [url=https://domycollegehomeworkforme.com/]homework[/url] reddit do my homework

  23. You expressed that effectively!
    [url=https://essaywritingservicelinked.com/]research paper writing services[/url] essay writing service reviews [url=https://essaywritingservicetop.com/]best paper writing service[/url] essay on service

  24. You reported it wonderfully!
    [url=https://payforanessaysonline.com/]pay for papers[/url] pay for papers [url=https://buycheapessaysonline.com/]buy essays[/url] where to buy essays online

  25. Useful data. Thanks.
    [url=https://writinganessaycollegeservice.com/]best essay service[/url] essay writing service uk forum [url=https://essayservicehelp.com/]professional essay writing[/url] essay service

  26. Terrific info. Regards!
    [url=https://essaywritingservicehelp.com/]best online essay writing services[/url] article writing service [url=https://essaywritingservicebbc.com/]best essay service[/url] is essay writing service legal

  27. Truly all kinds of helpful facts!
    [url=https://essaytyperhelp.com/]help with writing an essay[/url] help writing essay [url=https://helptowriteanessay.com/]essays help[/url] how to write a college essay

  28. You actually revealed it superbly!
    [url=https://researchproposalforphd.com/]cheap research paper writing service[/url] termpaper [url=https://writingresearchtermpaperservice.com/]proposal research[/url] term papers

  29. Point nicely taken..
    [url=https://theessayswriters.com/]do my essay for me[/url] write my paper for me free [url=https://bestcheapessaywriters.com/]best essay writers[/url] write my essay

  30. Really loads of valuable knowledge!
    [url=https://researchproposalforphd.com/]research proposal[/url] write my term paper [url=https://writingresearchtermpaperservice.com/]elements of a research proposal[/url] elements of a research proposal

  31. Amazing content. Appreciate it!
    [url=https://phdthesisdissertation.com/]dissertation definition[/url] dissertation [url=https://writeadissertation.com/]dissertation writer[/url] phd dissertation help

  32. Lovely posts, Thanks a lot!
    [url=https://payforanessaysonline.com/]pay for essay reviews[/url] buy essay [url=https://buycheapessaysonline.com/]where to buy essays online[/url] pay for college papers

  33. Superb postings. With thanks!
    [url=https://writinganessaycollegeservice.com/]education essay writing service[/url] essay services [url=https://essayservicehelp.com/]best cheap essay writing service[/url] case study writing service

  34. You actually revealed this well!
    [url=https://dissertationwritingtops.com/]phd dissertation writing[/url] phd weight loss [url=https://helpwritingdissertation.com/]dissertation[/url] proquest dissertations

  35. Kudos! An abundance of content!
    [url=https://dissertationwritingtops.com/]dissertation meaning[/url] writing dissertations [url=https://helpwritingdissertation.com/]dissertation abstracts[/url] phd weight loss

  36. Well expressed certainly. .
    [url=https://domyhomeworkformecheap.com/]do my programming homework[/url] homework help [url=https://domycollegehomeworkforme.com/]do my homework[/url] do my homework for me

  37. Thank you! Quite a lot of stuff.
    [url=https://essaywritingservicehelp.com/]writing an essay introduction[/url] customer service essay [url=https://essaywritingservicebbc.com/]cheap reliable essay writing service[/url] essay writing service 3 hours

  38. You actually said it really well!
    [url=https://essaytyperhelp.com/]cheap essay help[/url] the college essay guy [url=https://helptowriteanessay.com/]help essay[/url] essay bot

  39. Cheers. Ample posts!
    [url=https://homeworkcourseworkhelps.com/]do my homework for free[/url] do my chemistry homework [url=https://helpmedomyxyzhomework.com/]xyz homework[/url] do my math homework for me

  40. Many thanks! Loads of data!
    [url=https://phdthesisdissertation.com/]phd dissertation help[/url] dissertation writing [url=https://writeadissertation.com/]dissertation proposal[/url] dissertation help

  41. You actually reported this exceptionally well.
    [url=https://englishessayhelp.com/]help with my essay[/url] paper writing help [url=https://essaywritinghelperonline.com/]helping others essay[/url] help writing essay

  42. Seriously quite a lot of helpful material!
    [url=https://essaywritingservicehelp.com/]writing a reflective essay[/url] essay writing service cheap [url=https://essaywritingservicebbc.com/]best essay writing website[/url] pro essay writing service

  43. Amazing loads of wonderful tips!
    [url=https://englishessayhelp.com/]need help writing an essay[/url] cheap essay help [url=https://essaywritinghelperonline.com/]helping others essay[/url] help with writing an essay

  44. Many thanks. An abundance of advice!
    [url=https://domyhomeworkformecheap.com/]pay someone to do my homework[/url] do my homework for me [url=https://domycollegehomeworkforme.com/]do my college homework[/url] do my chemistry homework

  45. Whoa a lot of good knowledge!
    [url=https://service-essay.com/]order custom paper[/url] college paper writing service [url=https://custompaperwritingservices.com/]graduate paper writing service[/url] buy a paper

  46. Incredible tons of beneficial data!
    [url=https://englishessayhelp.com/]essay helper free[/url] paperhelp [url=https://essaywritinghelperonline.com/]free writing assistant[/url] essaypro

  47. Perfectly voiced certainly! .
    [url=https://studentessaywriting.com/]essay writing help service[/url] cheap reliable essay writing service [url=https://essaywritingserviceahrefs.com/]cover letter writing service[/url] writing a reflective essay

  48. Nicely put, Many thanks!
    [url=https://essaywritingservicehelp.com/]online essay writing services[/url] best essay writer service [url=https://essaywritingservicebbc.com/]writing an essay outline[/url] best essay writer service

  49. Seriously many of excellent info.
    [url=https://helpwithdissertationwriting.com/]writing help[/url] dissertation data analysis help [url=https://dissertationwritingtops.com/]writing dissertation[/url] best dissertation

  50. Many thanks. A good amount of content.
    [url=https://dissertationwritingtops.com/]what is a phd[/url] dissertation abstracts [url=https://helpwritingdissertation.com/]dissertation definition[/url] custom dissertation writing services

  51. You said it perfectly..
    [url=https://dissertationwritingtops.com/]writing help[/url] writing a dissertation [url=https://helpwritingdissertation.com/]dissertation[/url] dissertation writing service

  52. Fantastic material. Thanks.
    [url=https://payforanessaysonline.com/]essay for sale[/url] pay for papers [url=https://buycheapessaysonline.com/]order essay online[/url] order essay

  53. You said it nicely..
    [url=https://essaytyperhelp.com/]assignment help[/url] the college essay guy [url=https://helptowriteanessay.com/]help essay[/url] write my essay

  54. You explained it fantastically!
    [url=https://payforanessaysonline.com/]pay for paper[/url] essay for sale [url=https://buycheapessaysonline.com/]order essay online[/url] pay to write essay

  55. You actually reported this wonderfully!
    [url=https://customthesiswritingservice.com/]thesis titles[/url] example thesis [url=https://writingthesistops.com/]thesis writer[/url] thesis creator

  56. Fine content. Thank you!
    [url=https://service-essay.com/]best college paper writing service[/url] custom paper [url=https://custompaperwritingservices.com/]best paper writing services[/url] buy a paper

  57. Appreciate it! An abundance of information.
    [url=https://domyhomeworkformecheap.com/]hire someone to do my homework[/url] i don t want to do my homework [url=https://domycollegehomeworkforme.com/]do my college homework[/url] my homework

  58. Good knowledge. Regards!
    [url=https://essayssolution.com/]professional essay writers[/url] essay write [url=https://cheapessaywriteronlineservices.com/]write essay[/url] write my essay cheap

  59. Nicely put, Appreciate it!
    [url=https://phdthesisdissertation.com/]definition of dissertation[/url] dissertation definition [url=https://writeadissertation.com/]proquest dissertations[/url] dissertation definition

  60. Kudos. Numerous information!
    [url=https://essayssolution.com/]writing an opinion essay[/url] make an essay [url=https://cheapessaywriteronlineservices.com/]professional essay writers[/url] who can write my essay

  61. Really a good deal of very good facts!
    [url=https://researchproposalforphd.com/]buy a research paper[/url] termpaper [url=https://writingresearchtermpaperservice.com/]proposal essay[/url] proposal introduction

Leave a Reply

Your email address will not be published. Required fields are marked *