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Adding Gift Wrapping Services to your Online Store can Help you Sell More

You might be wondering, "How can this small thing help me make more money and increase my e-commerce sales?"   Gift wrapping is a simple add-on service that might not seem like much, but it can make a big difference in how well you serve your customers and, as a result, boost your e-commerce sales and average order value.   If you have an online store, you can offer a gift wrapping services to help you boost your sales, especially during holidays. You can download Posh Wrap: Gift Option Manager App from CanCode.io, it helps your customers to choose a product to give as a gift because the App has a feature that will help you create a gift guide. The App can be installed easily and in a convenient way, it can be added directly as an option to your product page.   cancode.io gift option app ecommerce tips User experience UX   Let's say you want to send your friend a Christmas present. Will you send the present without wrapping it? You could also have the package sent right to your door, but then you'd have to buy the wrapping paper and do it yourself. Not really? This sounds like it will take time.   Don't you think it might be annoying for your customer to have to wrap the gift themselves?   Some people think that wrapping gifts is fun, but not all of it. It takes a lot of time and is hard for a lot of people to do.  

An Important but often Overlooked Part of E-commerce Service is Gift Wrapping

    Gift Wrapping Services cancode.io gift option app ecommerce tips User experience UX     This article is about how important gift wrapping services are for you and your customers, and how this simple but effective service can help boost your E-commerce sales. You're showing your customers that you care about them. These small things matter a lot. Let me tell you that it's not a new thing for stores and websites to offer gift wrapping. People have been giving gifts for as long as these services have been around. All of the big online stores offer gift wrapping to their customers. They are big stores with a lot of customers, good infrastructure, and a lot of people working for them. In this article, I'll tell you more about how to offer gift-wrapping services on your online store. I've tried to cover almost every aspect of it, like how much it will cost and how many people you'll need, what you need to do to get it right, and what you need to think about when adding gift-wrapping services to your online store.  

Gift wrapping services are important for online stores because:

    Gift Wrapping Services cancode.io gift option app ecommerce tips User experience UX  
  • Putting gifts in gift wrap is a great way to save your customers time.
  • Your customers don't have to worry about buying wrapping paper and packing the gift on their own.
  • They can send the gift directly to the person it is for.
  • Important for a business that focuses on the customer.
  • Give your customers an experience that makes them feel something.
  • This also draws last-minute shoppers
  Those who want to send gifts straight to the people they're for. You're more likely to get last-minute shoppers if you offer the option to have an item gift-wrapped and sent straight to the recipient.  

Think of all the times you could give a gift

    Gift Wrapping Services cancode.io gift option app ecommerce tips User experience UX   Who wouldn't want to get a gift wrapped in shiny paper and tied with a beautiful ribbon? During the holidays and other special times, e-commerce stores get a lot of business. · Diwali · Eid · New Year’s Day · Valentine’s Day · Easter · Christmas · Mothers’ Day · Fathers’ Day · So the list goes on… There are other times to give gifts besides holidays and festivals: · Birthdays · Anniversaries · Retirement · Thank You or apologies · Housewarming or moving · Baby or bridal showers · Weddings or engagements · Personal achievements · Get well soon gifts · And so on. There may be events or holidays on this list that I didn't think of. Now imagine that you are the only online seller who offers gift wrapping on that particular holiday. You have a great chance of building a strong customer base just from that. This is the best time to try something new that will not only raise the average order value but also give your customers a great time in your store.  

Time to think about how much gift wrapping will cost

  First, it's important to figure out how much it will cost to offer gift-wrapping services as a whole. Before you jump into this, you should think about a few things. Let's talk in detail about each one in turn. Do you have a storage facility? If not, who handles shipping and handling for you? A third-party logistics. When you use third-party logistics services for warehousing and shipping, it is clear that they only take care of the packaging. Here, you should ask the service provider if they offer gift wrapping or if they can offer it. The best thing to do is to talk about getting this service and figure out how much extra time and money it will take. Whether your margins are high or low, you still need to carefully calculate and plan everything if you are the only one in charge of packing and shipping.   Here, you have some choices about how to do this.  

Let's think about how much gift wrap costs

  Gift Wrapping Services cancode.io gift option app ecommerce tips User experience UX   First, what do you need to wrap it with? · A gift box · Printed gift paper · Bow · Ribbons · Tissue papers to fill up the empty space in the box. If you want to buy gift wrap at a wholesale price, India Mart is a good place to go. Approximately an average gift paper can cost up to rupees 3 to pack one box of dimension 12.5×17 inches. A box can cost up to rupees 12 if purchased in quantity. A decent Bow and colorful ribbons can cost up to rupees 5 for the bulk purchase. So here we arrive at the total cost of material at rupees 20. Different-sized and shaped gifts are made of different materials that cost different amounts. Aside from the cost of the materials, you also need to think about the manpower or extra labor, that will be needed to wrap the gifts. Can you do the task of wrapping up the strength you have now? Or, do you really need to hire extra people? Another important thing to think about when figuring out the total cost of gift wrapping is the salary or wages (if you hire people by the hour). How quickly can you wrap the gift to save time? How long will it take? Is there a good way to cut down on the average time it takes to pack? It might take a few tries to get the hang of it, but when you think about all the ways you can save time, it's well worth it. When you have a lot of gifts to wrap, these tips can help. Tip: Use double-sided tape. It looks polished and saves your time magically. Is it possible to do without the extra people and save time? Yes, without a doubt. There are some other options on the market that the best online sellers take advantage of.  

Try printed gift boxes

A printed gift box is like a box with a ribbon, but there is one big difference: it doesn't need to be shipped in an extra box. This cheap alternative makes packing easier because all you have to do is switch out the old box for a freshly painted one. The design of a gift box should be simple so that it can be used for many different holidays and events.  

Offering a “gift kit”

Some e-commerce companies are smart enough to offer customers the option of buying a "gift kit" instead of wrapping the gift themselves. This gift kit includes the material to wrap the gift. For this kind of service, they only charge for the packing materials, not the cost of packing. All you have to do is add a kit to the package. This will save you time, money, and extra work. Only charge for the stuff. Save yourself the trouble of trying to figure out how much time and money people cost. Just fantastic! If you use "gift kits" well, they can also bring in money for your online store.  

Offering a free gift wrap

Think about how much it will cost you on average to wrap gifts, taking into account the different kinds of materials you'll need and the size of the boxes. Free is not your only choice, though. Then what is it? Offer free gifts with purchases over a certain amount to get people to spend more. There are some reasons why your customers might not use your gift-wrapping services. Customers worry that a broken or flawed item will come with their order. They could get the wrong item. Customers have no idea what the gift will look like. Is the way the gift is wrapped as shown in the picture nice enough? There aren't enough gift ideas. They think it costs too much to wrap gifts. Give your customers a reason to believe in the quality of your service.   Gift Wrapping Services cancode.io gift option app ecommerce tips User experience UX   Here is a list of things you should think about when adding a gift-wrapping service to your online store.  

1. Include Pictures

Show your clients what the gift will look like. Include pictures of the gifts that can be given.  

2. Reviews

It would be great to have reviews for your gift wrapping service, just like you do for your products. Both of them can use it. It's a good reason for your customer to choose the gift-wrapping option on your online store.  

3. Detailed description and explanation

Give your customer a clear explanation of how this gift wrapping works and a detailed list of what each option includes (in case you are going to have multiple options like gift wrapping and gift kit). Also, let them know which items can't be wrapped. This gives your customers answers to their basic questions and helps with their more complicated ones.  

4. Give your customers a choice

Make sure that you have at least two or three different ways to wrap gifts for men, women, and kids. Under that, you can choose simple wrapping, expensive or luxury wrapping, or wrapping that fits the season. It's up to you and what works best for you.  

5. Upgrade with time

Give your customers new options for design and packaging every so often.  

6. Include a gift message option, for free

Let your customers send greetings with the gifts in their own words. Include a free message option with required to and from fields so that the person who receives the gift knows who sent it.  

7. “No price tag” option

Give your customers the option to hide the price if they don't want the recipient to see it.  

8. Provide quality service

So it's obvious that you should give your customer the exact wrapping they chose. Make sure it is, so that your gift message doesn't get messed up. Don't make mistakes here, because it could make your customers angry, which would hurt your business. Wrap your gifts as if they were for the person you love the most.  

9. How long does it take to offer gift wrapping

When should you offer to wrap gifts for people? All year long or only during the holiday season?  

10. Do you offer gift wrapping for only some of the things you sell, or for everything?

It's a good idea to think carefully about what you offer gift wrapping services for. Different things need different amounts of time to wrap. It might take less time to wrap a small square or rectangular gift than a teddy bear.  

11. Charges for gift wrapping services

Will you keep a set price for gift wrapping for each item? offering free wrapping for gifts over a certain amount? Making it free for customers who buy it often? In the end, the purpose is to 1. Create an overall customer experience. 2. Helps to convert more sales. 3. Proving such services helps to gain repeat customers. 4. There are more things you can do to impress your customers than just the things you sell. You already know that running an e-commerce business is hard. You need to know what's going on in the market and what your customers want from you. You need to keep promoting your products and making sure your customers are happy by giving them excellent service. Take the next few days to figure out how you will wrap gifts. Think about how much you are spending now, how big and how much your average order is, how much you are making on each sale, and, most importantly, what you can do to give your customers a great shopping experience that will make them come back to your store and write good reviews about it.   Aside from this, there may be other questions you have about offering gift-wrapping services. 1. Is it feasible to adjust gift wrap cost for big items or to average it out? 2. Does gift wrapping slow down your productivity? 3. Approximately what percentage of customers actually purchase gift wrapping services?
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42 Responses

  1. I don’t think the title of your article matches the content lol. Just kidding, mainly because I had some doubts after reading the article.

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